Notes from the build.
Written by the people who build these systems, for the people who have to run the business while they are built. No jargon for its own sake, and nothing we would not say on a call.
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Custom software or off-the-shelf: how to tell which one your business actually needs
Most of the advice on this question is written by people selling one of the two answers. This is the decision as it actually presents itself: what subscription software is genuinely better at, the point where working around it starts costing more than replacing it, and why the honest answer for most businesses is a mix of both.
Read the piece Dashboards · 8 min readSeven signs your business has outgrown its spreadsheets
A spreadsheet stops being the right tool long before it stops working. Here is how to recognise the point it has passed, and what replacing it properly looks like.
Read the piece Automations · 8 min readWhat to automate first, and what to leave alone
Most automation projects fail because they start with the most interesting process rather than the most boring one. A test for picking the right first job, and the preparation that has to happen before any of it.
Read the piece Automations · 7 min readWhat a missed call actually costs, and what to do about it
The published figures vary wildly. The mechanism does not: an enquiry that arrives when nobody can answer is an enquiry your competitor answers. What the numbers say, and the three ways to fix it.
Read the piece Dashboards · 8 min readWhat a business dashboard should actually show
Search for this and you get a list of software. The harder question is what belongs on the screen: which numbers earn their place, which ones quietly mislead, and why most dashboards get ignored within a month.
Read the pieceRather just talk it through?
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